Last Update: 11/25/2025
1. Introduction
Leonard Aluminum Utility Buildings (LAUB), doing business as Leonard Truck Outfitters, and its subsidiaries and affiliated entities ("Leonard," "we," "us," or "our"), values your privacy and is committed to protecting your personal information. This Privacy Policy describes:
- What information we collect
- How we use it
- Who we share it with
- Your choices
- State-specific privacy rights
- How our search bar functions
This policy applies to information collected:
- On LeonardUSA.com and all store-level pages
- Through emails, texts, chats, and customer service interactions
- Through phone calls and in-store interactions
- Through forms, financing, warranties, surveys, and service requests
- Through third-party services used to support our website
This policy does not apply to information collected by unrelated third parties.
2. Information We Collect
A. Information You Provide Directly
- Name, email, phone number, mailing address
- Payment, billing, or financing information
- Vehicle details, product preferences, fitment info
- Warranty information, service requests, installation appointments
- Communications sent to us (emails, forms, surveys)
B. Information Collected Automatically
- IP address, browser type, device identifiers, operating system
- Pages viewed, time spent, referring URLs
- Clicks, scrolls and search activity
- Approximate geolocation based on IP
C. Cookies and Tracking Technologies
We use cookies, pixels, analytics tools, and similar technologies to improve website functionality, personalize your experience, and measure performance. You may adjust cookie settings through your browser.
3. Search Bar Data and How It Works
When you use our search bar:
- We collect the search terms you enter.
- We securely transmit those terms to a third-party search vendor.
- The vendor queries our product catalog, formats, ranks, and returns results.
- We display those results to you on our website.
What Is Shared With the Vendor
- The search terms you enter
- Technical data such as IP address or browser details (normal for web requests)
What We Do Not Share
- Payment information
- Order history
- Personal details unless you have independently provided them
Our vendor may only use this information to provide search functionality on our behalf.
4. How We Use Your Information
We may use collected data to:
- Operate and improve our website, products, and services
- Process orders, installations, appointments, and service requests
- Respond to support inquiries
- Personalize recommendations and website content
- Provide marketing communications (with opt-out options)
- Conduct analytics and business insights
- Detect fraud or misuse
- Comply with legal and regulatory obligations
5. How We Share Your Information
A. Service Providers
We work with trusted providers for:
- Hosting, analytics, and search services
- Customer support tools
- Marketing and advertising platforms
- Financing and payment processing
- Order management, fulfillment, and installation
These providers may only use information as needed to deliver their services.
B. Store Locations
Local stores may access relevant information for orders, installations, or customer service needs.
C. Legal and Safety Obligations
We may disclose information if required by law, subpoenas, or to protect our rights and safety.
We do not sell personal information.
6. U.S. State Privacy Notices (General Statement)
Several U.S. states have enacted consumer privacy laws, including but not limited to:
- Colorado (CPA)
- Connecticut (CTDPA)
- Virginia (VCDPA)
- Utah (UCPA)
- Texas (TDPSA)
- Oregon (OCPA)
- Montana (MCDPA)
- Tennessee (TIPA)
- Iowa, Delaware, Indiana, Florida, Nebraska, South Dakota, and others
While our operations do not target, market, or conduct business in every state listed, we provide the following disclosures to explain how we handle data in relation to these laws.
A. Categories of Data We Collect (for state privacy purposes)
Most states require categorization of data. We may collect:
- Identifiers (name, email, address, phone)
- Commercial information (products viewed or purchased)
- Internet/electronic activity (browsing behavior, device data)
- Geolocation (approximate)
- Customer service or communication history
We do not collect sensitive personal information as defined by these laws (e.g., health data, biometric data, precise location, SSN).
B. Purposes for Collection
We collect and use data for:
- Providing services
- Processing transactions
- Improving website performance
- Fraud prevention
- Marketing (opt-out available)
- Customer service
C. State-Specific Consumer Rights
Depending on your state, you may have rights to:
- Confirm whether we process your personal information
- Access your personal information
- Correct inaccuracies
- Delete personal information
- Opt out of targeted advertising or profiling
- Request a copy of your data in portable format
You may submit a request at:
customerservice@leonardusa.com
If your state requires an appeal process for denied requests, you may request an appeal using the same contact method.
7. CCPA Notice (California Residents)
We do not conduct business in California and are not subject to the CCPA/CPRA.
However, to provide transparency to users of our site:
- We do not sell personal information.
- We do not share information for cross-context behavioral advertising.
- California residents may still contact us with questions regarding their data, and we will respond according to our standard practices.
8. GDPR Notice (EU, UK, EEA Residents)
We do not target, market, or conduct business in the European Union, United Kingdom, or any country governed by the GDPR.
If an individual from a GDPR jurisdiction interacts with our site, they may contact us with questions, and we will respond based on our internal policies.
9. Your Choices
You may:
- Opt out of marketing emails at any time
- Request updates or corrections to your information
- Request deletion where applicable
- Manage cookies through your browser
To request changes or exercise rights:
customerservice@leonardusa.com
10. Data Security
We use technical, administrative, and physical safeguards designed to protect personal information. However, no system is fully secure.
11. Data Retention
We keep personal information only as long as needed for operational, warranty, accounting, legal, or service-related purposes.
12. Children's Privacy
Our website is not intended for children under 13, and we do not knowingly collect information from them.
13. External Links
We may link to third-party websites. Their privacy practices are not governed by this policy.
14. Changes to This Policy
We may update this policy over time. Changes will appear on this page with a revised "Last Updated" date.
15. Contact Us
Leonard Truck Outfitters
P.O. Box 1728
Mount Airy, NC 27030
336-789-5018
customerservice@leonardusa.com